Say Cheers To Friday Beers | Animation Loop (Personal Project)
Cheers to one of my favourite things in the world, Friday Beers! Though tasty as they are, they can also be deceptively dangerous… we’ve all been there ;-)
I thoroughly enjoyed creating this project from start to finish, combining my typography skills with my animation skills. When I first came up with the copy lines and concept of using the beers cheers to transition between a ‘Sunny and cheerful’ Friday arvo scene to a ‘dark and wild’ party weekend scene, I realised to ensure a successful transition, the challenge involved changing a number of aspects between the scenes (like colours, copy, music etc) to switch up the vibe while keeping a other aspects the same between the scenes (layout, animation, type lockup style etc) to retain consistency also.
[Concept / Asset Creation / Typographic Lockups / Design / Animation / Sound]
Motion
Design & Build
I designed the storyboards and created all the assets in this animation including the type lockups and logo on the beer bottles.
